Kids Lip Gloss · Kids Makeup Manufacturer

Moisturizing & Soft Butter Lip Balm

• MOQ from 6,000 pcs
• Samples 3–7 days
• For kids brands & retailers

Available as private label for kids brands, toy and gift retailers and supermarket own-label programmes. Magic Color (Jinhua Magic Color Cosmetic Co., Ltd.) is a color cosmetics OEM/ODM manufacturer in Jinhua, Zhejiang, China, founded in 2008 and supplying beauty brands, retailers and distributors worldwide.

Product details

This balm is built for the tween and teen shelf: the pocket-money shopper who wants something cute enough to show a friend, and the parent standing next to her who checks the label first. A butter-soft balm with a dewy shine moves fast at till points, sits naturally beside kids' lip gloss in a display, and gets used every day — which is exactly the kind of item that comes back for a second order.

Formula & finish

• Buttery, silky glide that melts on contact and leaves a soft, dewy shine instead of a heavy film.
• Made to hold moisture in, so lips stay comfortable and the gloss never turns tight or dry.
• Non-sticky on the mouth — no tacky pull, no hair clinging to lips on the walk to school.
• Sheer, luminous colour that looks natural worn alone and layers neatly over a tint.
• Keeps its shine steadily through the day, so a touch-up is a choice rather than a necessity.
• Charm-style pendant on the case, small enough to drop in a blazer pocket or backpack for quick fixes between classes.

Why buyers pick it

Kids' lip colour lives or dies on trust. Parents want reassurance and paperwork they can point to; tweens want the charm, the shine and the swap-ability. This one gives you both. Kids' items are formulated against EN-71 and CE requirements and supported by skin irritation and oral non-toxicity testing, with EU (EC) No 1223/2009 and REACH compliance for European retail. Every raw material arrives with a COA, and third-party reports from SGS, Intertek or CTI can be pulled per batch on request. That's the file your retail buyer asks for before the first PO.

Make it yours

Run it under your own name. Choose the case colour, charm shape, flavour direction and shade range — we match Pantone to within ±2 ΔE and handle special processes such as electroplating, 3D printing, silk screen and embossing. Basic models start at 6,000 pcs; special processes and custom shells at 12,000 pcs. Formula development takes around 14 days (7 on express), samples arrive in 3–7 days, free with freight on your side and two free revisions, and production runs 45 days standard or 30 express. Unopened shelf life is three years, twelve months once opened. Every filling workshop in our Jinhua plant is a Class 100,000 GMPC cleanroom, and we work to ISO 22716 with BRCGS, SMETA, BSCI and RSPO on file.

Good fit for

• Kids and teen ranges launching a first lip product
• Gift sets, party favours and back-to-school promotions
• Pharmacies and grocery chains that need documented kids' safety files
• Subscription boxes after a low-ticket item that reorders
• Brands adding a balm alongside an existing gloss line

Customise it for your brand

• Macaron and pastel shades in child-safe colourants that wash off without staining
• Character shapes, keychains, pendants and plush or PVC pouches
• Peel-off water-based nail polish — no remover needed
• Retail-ready blister cards, display trays and gift boxes with EN-71 labelling
• Free samples (you pay freight) with two free revisions

MOQ & lead times